A complete example

See a Full Beacon Report & Recommendations

See exactly what Beacon finds, how it explains the problems, and the recommendations a business receives before you run your own check.

This sample uses a fictional Pasadena HVAC company so you can explore a complete paid report without entering your information or making a purchase. It is the same report a customer receives for $79.

Check my business

Your Full Report & Recommendations for Pasadena Air Conditioning.

Executive summary

Where you stand

They know you, but they name someone else first.

A family-run heating and cooling company working out of Pasadena for twenty-two years. Two trucks, four technicians, and most of their work comes from repeat customers and word of mouth.

Out of 12 questions your customers ask, Pasadena Air Conditioning was recommended in 9. Ainsworth Heating & Air came up most often, 46 times. The biggest thing to deal with: Your prices are on your website, but nowhere else. There are 5 jobs below, in the order we would do them.

Score

AI Recommendation Score by assistant/question

41/ 100They know you, but they name someone else first.

41/100

By assistant

ChatGPT10/24
Google Gemini7/24
Perplexity5/24
Claude7/24

By question

Who is the best air conditioning repair company in Pasadena?second
My AC stopped working — who can come out today near Pasadena?first
What does a new air conditioner cost in Pasadena, CA?second
Who installs heat pumps in Altadena?not named
Which HVAC company in Pasadena has the best reviews?third
I need furnace repair in San Marino this weekend. Who should I call?third
Who does air duct cleaning near Pasadena?not named
Best HVAC maintenance plan in the Pasadena area?second
Who can service a commercial rooftop unit in Pasadena?not named
Is there an HVAC company in Pasadena that offers financing?third
Who should I call for a mini split installation in Sierra Madre?third
Cheapest AC tune-up in Pasadena?third

41/ 100They know you, but they name someone else first.

How often AI recommends you

Pasadena Air Conditioning

Heating and air conditioning · Pasadena, CA

We asked as a customer in Pasadena, willing to travel 25 miles.

A family-run heating and cooling company working out of Pasadena for twenty-two years. Two trucks, four technicians, and most of their work comes from repeat customers and word of mouth.

9/12

Buyer questions where your business was recommended

competitors recommended instead

Jobs to do

Who we asked, 2 times each:

ChatGPT10/24Google Gemini7/24Perplexity5/24Claude7/24

Question by question

Question-by-question answers

“Who is the best air conditioning repair company in Pasadena?”
It named Pasadena Air Conditioning second.
1. 1.Ainsworth Heating & Air — Over 1,900 Google reviews and a written price for a tune-up.
2. 2.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
3. 3.Coast Range Comfort — Open around the clock and their technicians are named on the site.
- ChatGPTask 1named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Coast Range Comfort.”
- ChatGPTask 2named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Coast Range Comfort.”
- Google Geminiask 1named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Coast Range Comfort, Pasadena Air Conditioning.”
- Google Geminiask 2named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Coast Range Comfort, Pasadena Air Conditioning.”
- Perplexityask 1never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Coast Range Comfort, Valley Air Pros.”
- Perplexityask 2never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Coast Range Comfort, Valley Air Pros.”
- Claudeask 1named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Coast Range Comfort, Pasadena Air Conditioning.”
- Claudeask 2never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Coast Range Comfort, Valley Air Pros.”
These are the pages it read before answering:
www.yelp.com www.google.com www.reddit.com www.angi.com
“My AC stopped working — who can come out today near Pasadena?”
It named Pasadena Air Conditioning first.
1. 1.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
2. 2.Coast Range Comfort — Open around the clock and their technicians are named on the site.
3. 3.Foothill Cooling Co. — Emergency calls answered on weekends, with a callback time promised.
- ChatGPTask 1named you first
  “For that job around Pasadena I'd start with Pasadena Air Conditioning, Coast Range Comfort, Foothill Cooling Co..”
- ChatGPTask 2named you first
  “For that job around Pasadena I'd start with Pasadena Air Conditioning, Coast Range Comfort, Foothill Cooling Co..”
- Google Geminiask 1never said your name
  “The companies that come up most often are Coast Range Comfort, Foothill Cooling Co., Ainsworth Heating & Air.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Coast Range Comfort, Foothill Cooling Co., Ainsworth Heating & Air.”
- Perplexityask 1named you second
  “For that job around Pasadena I'd start with Coast Range Comfort, Pasadena Air Conditioning, Foothill Cooling Co..”
- Perplexityask 2named you second
  “For that job around Pasadena I'd start with Coast Range Comfort, Pasadena Air Conditioning, Foothill Cooling Co..”
- Claudeask 1never said your name
  “The companies that come up most often are Coast Range Comfort, Foothill Cooling Co., Ainsworth Heating & Air.”
- Claudeask 2never said your name
  “The companies that come up most often are Coast Range Comfort, Foothill Cooling Co., Ainsworth Heating & Air.”
These are the pages it read before answering:
www.google.com www.yelp.com nextdoor.com
“What does a new air conditioner cost in Pasadena, CA?”
It named Pasadena Air Conditioning second.
1. 1.Rose City Air — Financing spelled out in plain numbers, and photos of finished jobs.
2. 2.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
3. 3.Ainsworth Heating & Air — Over 1,900 Google reviews and a written price for a tune-up.
- ChatGPTask 1never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Valley Air Pros.”
- ChatGPTask 2never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Valley Air Pros.”
- Google Geminiask 1named you second
  “For that job around Pasadena I'd start with Rose City Air, Pasadena Air Conditioning, Ainsworth Heating & Air.”
- Google Geminiask 2named you second
  “For that job around Pasadena I'd start with Rose City Air, Pasadena Air Conditioning, Ainsworth Heating & Air.”
- Perplexityask 1never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Valley Air Pros.”
- Perplexityask 2never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Valley Air Pros.”
- Claudeask 1never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Valley Air Pros.”
- Claudeask 2never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Valley Air Pros.”
These are the pages it read before answering:
www.homeadvisor.com www.angi.com www.reddit.com
“Who installs heat pumps in Altadena?”
It never said the name Pasadena Air Conditioning.
1. 1.Sierra Madre Mechanical — A long page about heat pumps that answers what a swap actually costs.
2. 2.Rose City Air — Financing spelled out in plain numbers, and photos of finished jobs.
3. 3.Coast Range Comfort — Open around the clock and their technicians are named on the site.
- ChatGPTask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
- ChatGPTask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
- Google Geminiask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
- Perplexityask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
- Perplexityask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
- Claudeask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
- Claudeask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Rose City Air, Coast Range Comfort.”
These are the pages it read before answering:
www.yelp.com www.homeadvisor.com
“Which HVAC company in Pasadena has the best reviews?”
It named Pasadena Air Conditioning third.
1. 1.Ainsworth Heating & Air — Over 1,900 Google reviews and a written price for a tune-up.
2. 2.Valley Air Pros — They list every town they cover, from Altadena down to San Marino.
3. 3.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
- ChatGPTask 1named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Valley Air Pros, Pasadena Air Conditioning.”
- ChatGPTask 2named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Valley Air Pros, Pasadena Air Conditioning.”
- Google Geminiask 1never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Valley Air Pros, Coast Range Comfort.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Valley Air Pros, Coast Range Comfort.”
- Perplexityask 1never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Valley Air Pros, Coast Range Comfort.”
- Perplexityask 2never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Valley Air Pros, Coast Range Comfort.”
- Claudeask 1named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Valley Air Pros.”
- Claudeask 2named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Valley Air Pros.”
These are the pages it read before answering:
www.yelp.com www.google.com www.bbb.org
“I need furnace repair in San Marino this weekend. Who should I call?”
It named Pasadena Air Conditioning third.
1. 1.Foothill Cooling Co. — Emergency calls answered on weekends, with a callback time promised.
2. 2.Ainsworth Heating & Air — Over 1,900 Google reviews and a written price for a tune-up.
3. 3.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
- ChatGPTask 1never said your name
  “The companies that come up most often are Foothill Cooling Co., Ainsworth Heating & Air, Sierra Madre Mechanical.”
- ChatGPTask 2never said your name
  “The companies that come up most often are Foothill Cooling Co., Ainsworth Heating & Air, Sierra Madre Mechanical.”
- Google Geminiask 1never said your name
  “The companies that come up most often are Foothill Cooling Co., Ainsworth Heating & Air, Sierra Madre Mechanical.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Foothill Cooling Co., Ainsworth Heating & Air, Sierra Madre Mechanical.”
- Perplexityask 1named you third
  “For that job around Pasadena I'd start with Foothill Cooling Co., Ainsworth Heating & Air, Pasadena Air Conditioning.”
- Perplexityask 2never said your name
  “The companies that come up most often are Foothill Cooling Co., Ainsworth Heating & Air, Sierra Madre Mechanical.”
- Claudeask 1never said your name
  “The companies that come up most often are Foothill Cooling Co., Ainsworth Heating & Air, Sierra Madre Mechanical.”
- Claudeask 2never said your name
  “The companies that come up most often are Foothill Cooling Co., Ainsworth Heating & Air, Sierra Madre Mechanical.”
These are the pages it read before answering:
www.google.com nextdoor.com www.angi.com
“Who does air duct cleaning near Pasadena?”
It never said the name Pasadena Air Conditioning.
1. 1.Valley Air Pros — They list every town they cover, from Altadena down to San Marino.
2. 2.Rose City Air — Financing spelled out in plain numbers, and photos of finished jobs.
3. 3.Coast Range Comfort — Open around the clock and their technicians are named on the site.
- ChatGPTask 1never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
- ChatGPTask 2never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
- Google Geminiask 1never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
- Perplexityask 1never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
- Perplexityask 2never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
- Claudeask 1never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
- Claudeask 2never said your name
  “The companies that come up most often are Valley Air Pros, Rose City Air, Coast Range Comfort.”
These are the pages it read before answering:
www.yelp.com www.angi.com
“Best HVAC maintenance plan in the Pasadena area?”
It named Pasadena Air Conditioning second.
1. 1.Ainsworth Heating & Air — Over 1,900 Google reviews and a written price for a tune-up.
2. 2.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
3. 3.Rose City Air — Financing spelled out in plain numbers, and photos of finished jobs.
- ChatGPTask 1named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Rose City Air.”
- ChatGPTask 2named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Rose City Air.”
- Google Geminiask 1named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Rose City Air.”
- Google Geminiask 2named you second
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Pasadena Air Conditioning, Rose City Air.”
- Perplexityask 1never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Rose City Air, Valley Air Pros.”
- Perplexityask 2never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Rose City Air, Valley Air Pros.”
- Claudeask 1named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Rose City Air, Pasadena Air Conditioning.”
- Claudeask 2named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Rose City Air, Pasadena Air Conditioning.”
These are the pages it read before answering:
www.google.com www.yelp.com www.bbb.org www.reddit.com
“Who can service a commercial rooftop unit in Pasadena?”
It never said the name Pasadena Air Conditioning.
1. 1.Sierra Madre Mechanical — A long page about heat pumps that answers what a swap actually costs.
2. 2.Coast Range Comfort — Open around the clock and their technicians are named on the site.
3. 3.Valley Air Pros — They list every town they cover, from Altadena down to San Marino.
- ChatGPTask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
- ChatGPTask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
- Google Geminiask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
- Perplexityask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
- Perplexityask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
- Claudeask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
- Claudeask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Coast Range Comfort, Valley Air Pros.”
These are the pages it read before answering:
www.angi.com www.bbb.org
“Is there an HVAC company in Pasadena that offers financing?”
It named Pasadena Air Conditioning third.
1. 1.Rose City Air — Financing spelled out in plain numbers, and photos of finished jobs.
2. 2.Ainsworth Heating & Air — Over 1,900 Google reviews and a written price for a tune-up.
3. 3.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
- ChatGPTask 1never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Foothill Cooling Co..”
- ChatGPTask 2never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Foothill Cooling Co..”
- Google Geminiask 1never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Foothill Cooling Co..”
- Google Geminiask 2never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Foothill Cooling Co..”
- Perplexityask 1named you third
  “For that job around Pasadena I'd start with Rose City Air, Ainsworth Heating & Air, Pasadena Air Conditioning.”
- Perplexityask 2named you third
  “For that job around Pasadena I'd start with Rose City Air, Ainsworth Heating & Air, Pasadena Air Conditioning.”
- Claudeask 1never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Foothill Cooling Co..”
- Claudeask 2never said your name
  “The companies that come up most often are Rose City Air, Ainsworth Heating & Air, Foothill Cooling Co..”
These are the pages it read before answering:
www.angi.com www.homeadvisor.com www.google.com
“Who should I call for a mini split installation in Sierra Madre?”
It named Pasadena Air Conditioning third.
1. 1.Sierra Madre Mechanical — A long page about heat pumps that answers what a swap actually costs.
2. 2.Valley Air Pros — They list every town they cover, from Altadena down to San Marino.
3. 3.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
- ChatGPTask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Valley Air Pros, Rose City Air.”
- ChatGPTask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Valley Air Pros, Rose City Air.”
- Google Geminiask 1named you third
  “For that job around Pasadena I'd start with Sierra Madre Mechanical, Valley Air Pros, Pasadena Air Conditioning.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Valley Air Pros, Rose City Air.”
- Perplexityask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Valley Air Pros, Rose City Air.”
- Perplexityask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Valley Air Pros, Rose City Air.”
- Claudeask 1never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Valley Air Pros, Rose City Air.”
- Claudeask 2never said your name
  “The companies that come up most often are Sierra Madre Mechanical, Valley Air Pros, Rose City Air.”
These are the pages it read before answering:
www.yelp.com www.homeadvisor.com
“Cheapest AC tune-up in Pasadena?”
It named Pasadena Air Conditioning third.
1. 1.Ainsworth Heating & Air — Over 1,900 Google reviews and a written price for a tune-up.
2. 2.Foothill Cooling Co. — Emergency calls answered on weekends, with a callback time promised.
3. 3.Pasadena Air Conditioning — Twenty-two years in Pasadena, same-day service, and their prices are published on their own site.
- ChatGPTask 1named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Foothill Cooling Co., Pasadena Air Conditioning.”
- ChatGPTask 2named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Foothill Cooling Co., Pasadena Air Conditioning.”
- Google Geminiask 1never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Foothill Cooling Co., Valley Air Pros.”
- Google Geminiask 2never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Foothill Cooling Co., Valley Air Pros.”
- Perplexityask 1never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Foothill Cooling Co., Valley Air Pros.”
- Perplexityask 2never said your name
  “The companies that come up most often are Ainsworth Heating & Air, Foothill Cooling Co., Valley Air Pros.”
- Claudeask 1named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Foothill Cooling Co., Pasadena Air Conditioning.”
- Claudeask 2named you third
  “For that job around Pasadena I'd start with Ainsworth Heating & Air, Foothill Cooling Co., Pasadena Air Conditioning.”
These are the pages it read before answering:
www.google.com www.yelp.com nextdoor.com

How you compare

Pasadena Air Conditioning was recommended in 9 of the 12 buyer questions by at least one AI assistant.
Across the 96 individual AI answers Beacon collected, Pasadena Air Conditioning appeared in 29. The list below counts every company the same way.

Pasadena Air Conditioningnamed in 29 of 96 answers

Appearing more often than you

Ainsworth Heating & Airnamed in 46 of 96 answers · named first 21×
- ·Over 1,900 Google reviews and a written price for a tune-up.
Valley Air Prosnamed in 32 of 96 answers · named first 6×
- ·They list every town they cover, from Altadena down to San Marino.

Appearing less often than you

Coast Range Comfortnamed in 28 of 96 answers · named first 9×
- ·Open around the clock and their technicians are named on the site.
Rose City Airnamed in 24 of 96 answers · named first 7×
- ·Financing spelled out in plain numbers, and photos of finished jobs.
Sierra Madre Mechanicalnamed in 18 of 96 answers · named first 8×
- ·A long page about heat pumps that answers what a swap actually costs.
Foothill Cooling Co.named in 14 of 96 answers · named first 2×
- ·Emergency calls answered on weekends, with a callback time promised.

What they have

What your rivals' listings show

Ainsworth Heating & Airyelp.com
- ·1,900 reviews on one page, with the owner replying to most of them
- ·A written price for a tune-up, so the assistants can quote a number
- ·Photos of finished installs with the date on each one
Valley Air Prosvalleyairpros.com
- ·A page for every town they cover, from Altadena to Temple City
- ·Their hours and callout window stated in plain text
Rose City Airangi.com
- ·Financing terms spelled out in dollars a month
- ·License number and insurance shown on the listing

Where you get found

Your discoverability footprint

Beacon looks at the places customers and recommendation systems may use to understand businesses like yours. It only makes a recommendation where it found relevant evidence, and it says plainly when a place was not evaluated.

WebsiteReviewed — issue found
Strong coverage of what you do. Beacon found no page naming Altadena, San Marino or Sierra Madre, and no same-day callout window.
Google Business ProfileEvidence found
Listed with the right category and hours. 61 reviews, against more than 1,900 for the company named first most often.
YelpEvidence found
Yelp pages turned up in both cost answers. Rival listings there carry a flat tune-up price; yours does not.
AngiEvidence found
Listing is live. The license and insurance fields are blank.
BBBEvidence found
Accredited, no complaints on file, and nothing here looks like a gap.
Reddit and local discussionsEvidence found
Pasadena threads name two of your rivals. Beacon found nothing about you in the past year.

Why

What is holding you back

Highest priority
Your prices are on your website, but nowhere else
What Beacon observed
Beacon found the tune-up price on your own site only. Ainsworth's price is on their Yelp page, and Yelp turned up in the pages the assistants read for both cost questions.
What this may mean
A price a customer can find on a listing gives them and the assistants something concrete to go on. This may be contributing to the gap on the cost questions.
High priority
You only have 61 Google reviews
What Beacon observed
Beacon counted 61 Google reviews for you and more than 1,900 for Ainsworth. Every assistant that named a first pick named a company with a larger review count.
What this may mean
Review volume is one of the few public measures of a busy company, so a thin count may be contributing here.
Important
Nothing on your site says Altadena, San Marino or Sierra Madre
What Beacon observed
You work in all three towns. Beacon found no page on your site that names any of them, and no assistant named you on the three questions that mentioned those towns.
What this may mean
When a town is never written down anywhere, a customer reading your site cannot tell you go there. This may be contributing to those three answers.
Monitor
Your Angi listing is missing your license number
What Beacon observed
Two of the four assistants mentioned licensing when they explained their picks. The license field on the Angi listing Beacon read is blank.
What this may mean
A blank field leaves a customer checking licenses with nothing to see. Filling it gives them clearer evidence.
Monitor
Nobody has mentioned you on Reddit or Nextdoor in over a year
What Beacon observed
The Pasadena threads the assistants read name Ainsworth and Coast Range. Beacon found no mention of you in the last year.
What this may mean
This one is largely out of your hands, so Beacon keeps it near the bottom of the list and watches it.

Recommendations

What to do, in order

Do this first
Put your tune-up price on your Yelp page
Why this is first: this came out of two buyer questions Beacon asked, the change is directly under your control, and competitors that appeared had this covered.
What Beacon observed
Beacon found no price on your Yelp listing. Coast Range's flat price is on theirs, and that page turned up in both cost answers.
Why Beacon recommends this
A flat price on the listing gives a customer comparing companies a number to hold on to. Beacon recommends closing that gap first.
What to do
Open your Yelp business page, go to Services, and add “AC tune-up — $89, includes filter.” That single line is what gets quoted back when somebody asks what a tune-up costs around Pasadena.
What this should include
- ·The flat price for a tune-up and what is included
- ·How long the visit takes
- ·Whether the filter is part of the price
Why this can help
When a customer asks what a tune-up costs around Pasadena, an assistant can only quote a number it can find. Right now it finds Coast Range's number and not yours.
Who should handle it: youTime it takes: about 10 minutesDo this first
Do this next
Ask your last twelve customers for a Google review
What Beacon observed
Beacon counted 61 reviews for you against more than 1,900 for the company named first most often.
Why Beacon recommends this
Fresh reviews are the clearest public proof that you are working and people are happy. This can help on every question, not just one.
What to do
Send this, one at a time, from your phone: “Hi {first name} — it's Marisol at Pasadena Air Conditioning. Glad the unit is running again. If you have a minute, a short review really helps neighbors find us: {your Google review link}. Thank you.”
What this should include
- ·The customer's first name
- ·The job you did for them
- ·A direct link to your Google review form
Why this can help
Recent reviews are the clearest proof these tools have that you are working and that people are happy. Twelve fresh ones changes the picture quickly.
Who should handle it: youTime it takes: about 20 minutesDo this next
Important
Add a page for each town you serve
What Beacon observed
You were not named on any of the three questions that mentioned Altadena, San Marino or Sierra Madre, and no page on your site names those towns.
Why Beacon recommends this
A page that plainly says you work in a town gives customers and assistants something to read. This may be contributing to those three answers.
What to do
Four short pages: Altadena, South Pasadena, San Marino, Sierra Madre. On each one say what you do there, how long the drive is, and one job you finished nearby. Two hundred words each is plenty.
What this should include
- ·The town name in the heading
- ·What you do there and your drive time
- ·One recent job nearby
Why this can help
A page that says you work in a town gives a customer in that town a reason to call you. Without one, there is nothing to read.
Who should handle it: whoever built your websiteTime it takes: about an hourImportant
Important
Fill in your license number on Angi
What Beacon observed
Two of the four assistants mentioned licensing when they explained their picks. The field on your Angi listing is empty.
Why Beacon recommends this
Filling it gives a customer checking licenses something to see rather than a blank.
What to do
Log in to Angi, open Business details, and enter your C-20 license number and your insurance carrier. Both fields are read by the assistants that answer questions about who is licensed.
What this should include
- ·Your C-20 license number
- ·Your insurance carrier
Why this can help
Questions about who is licensed get answered straight from those fields. An empty field reads as a company that cannot show it.
Who should handle it: your officeTime it takes: about 5 minutesImportant
Monitor
Publish your callout window
What Beacon observed
Coast Range's page states a same-day cutoff and they were named on both same-day questions. Beacon found no cutoff stated on your site.
Why Beacon recommends this
Saying the cutoff out loud gives a customer with a broken unit today a plain reason to call you.
What to do
One sentence on your home page: “Call before 2pm and we are at your door the same day, Monday through Saturday.”
What this should include
- ·The cutoff time for same-day work
- ·The days you run
- ·What happens after the cutoff
Why this can help
Coast Range gets named for same-day work because they say so in plain words. You do the same work and say nothing about it.
Who should handle it: whoever built your websiteTime it takes: about 10 minutesMonitor

Beacon put 12 buyer questions to ChatGPT, Google Gemini, Perplexity, Claude, asking as a customer in Pasadena willing to travel 25 miles, with live web results available to them where that applies. Beacon records what those assistants returned during this test, on 2026-08-17. Answers can change between people, dates, locations and platforms, so treat this as a picture of that day rather than a fixed ranking.

What happens next?

You've got the plan. From here, you can make the changes yourself, hand them to whoever manages your marketing or website, or let Beacon help in one of two ways.

Keep Watching My Business — $49/month

As you make the recommended changes, Beacon keeps checking the buyer questions that matter to your business so you can see what changes over time.

·Whether you are recommended more or less often
·Your AI Recommendation Score over time
·Appearances you gained and lost
·Where your competitors moved
·New issues and openings as they show up
·The next thing to work on

Your first Full Report becomes your baseline, so future checks can show what changed.

Cancel anytime.

Help Me Make the Changes — $399 one time

Want help putting your Beacon recommendations into action? We'll review your report and complete a defined set of qualifying high-priority improvements.

·Improve a section of your existing website
·Prepare one new service or location page
·Improve the information on your Google Business Profile
·Improve your Yelp or business-directory information
·Prepare the message you send asking for reviews
·Write clearer service and area descriptions
·Prepare instructions for whoever runs your website

Some recommendations may require your existing website provider, access to third-party accounts, or work outside this package. We will confirm exactly what is included before work begins. Redesigns, custom software, large content projects and paid advertising are quoted separately.

Now see your own business

Put in your website and the city you work in. The first check is free, it takes about ninety seconds, and you don't need an account.

Check my business

See a Full Beacon Report & Recommendations

Where you stand

AI Recommendation Score by assistant/question

Pasadena Air Conditioning

Question-by-question answers

How you compare

What your rivals' listings show

Your discoverability footprint

What is holding you back

Your prices are on your website, but nowhere else

You only have 61 Google reviews

Nothing on your site says Altadena, San Marino or Sierra Madre

Your Angi listing is missing your license number

Nobody has mentioned you on Reddit or Nextdoor in over a year

What to do, in order

Put your tune-up price on your Yelp page

Ask your last twelve customers for a Google review

Add a page for each town you serve

Fill in your license number on Angi

Publish your callout window

What happens next?

Keep Watching My Business — $49/month

Help Me Make the Changes — $399 one time

Now see your own business